Submit a one-paragraph summary identifying the struggling company that you have chosen from the list of suggested companies within the Final Project Two Guidelines and Rubric document. As part of your summary, explain briefly why the company is struggling. This assignment is non-graded but required, as your instructor will need to approve your choice.
In your paper, address the following directives using the headings below: Under an Executive Summary heading, Summarize the rational of your plan. Under an Environmental Analysis heading, Analyze the environmental situation of your mentor company in the global arena based on economic, trade, social and cultural, political, legal, and regulatory factors. Under a General Strategy heading, Explain your segmentation, targeting, and positioning strategy for that line of product in the new region. Hint: Refer to your Week 3 Twitter Advertising Analysis for Target Marketing discussion forum. Discuss your market entry strategy including export selling and sourcing activities, if any. For assistance with Level Headings, review the APA Style Elements (Links to an external site.) resource. Review the Writing an Executive Summary (Links to an external site.) resource for tips to help with your assignment. Under a Specific Plans and Strategies heading, Explain your competitive advantages strategies to compete against five industry forces. Formulate the 4Ps: product and brands Hint: Refer to your Week 4 Product Branding discussion forum. price place promotion with a special focus on digital media and integrated marketing communication (IMC) Hint: Refer to your Week 5 Integrated Marketing Communications assignment. Discuss the company’s CSR and social responsiveness strategies, particularly in the selected region. The Global Marketing Plan Part 2 final paper Must be 10 to 13 double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Writing Center’s?APA Style (Links to an external site.) as outlined in the Writing Center’s APA Formatting for Microsoft Word (Links to an external site.) resource. Must include a separate title page with the following: Title of paper in bold font Space should appear between the title and the rest of the information on the title page. Student’s name Name of institution (The University of Arizona Global Campus) Course name and number Instructor’s name Due Date Must utilize academic voice. See the Academic Voice (Links to an external site.) resource for additional guidance. Must include an introduction and conclusion paragraph. Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper. For assistance on writing Introductions & Conclusions (Links to an external site.) as well as Writing a Thesis Statement (Links to an external site.), refer to the Writing Center resources. Must use at least six scholarly sources in addition to the course text. The Scholarly, Peer-Reviewed, and Other Credible Sources (Links to an external site.) table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment. Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your Paper (Links to an external site.) guide. Must include a separate references page that is formatted according to APA Style as outlined in the Writing Center. See the APA: Formatting Your References List (Links to an external site.) resource in the Writing Center for specifications.
Entrepreneurial case study Identify Context Identify the Company’s SWOT 3-5 Apply any relevant theoretical frameworks State the problem(s) Generate 3 Solutions Choose/Design Best Solution
Please read below. It needs to be 5 slides and no more “What are some ways my family influences my cultural identity?” You may choose among the following formats to present: PowerPoint (5 slides). Please be as creative as possible and be sure to include enough information to adequately answer the question. Please make sure if you use a PowerPoint Presentation, that you make it engaging, which means ADDING images or music.
This is a combo of previous assignments to be included Overview You are excited to see the possibilities after finishing the Business Model Canvas Template. The next step is the development of the BMC slide deck for review by the experienced former project manager mentioned in the Module Four assignment. Scenario In the BMC slide deck, you will make educated assumptions (based on research in Marketline, Yahoo Finance, or the company’s website) about your selected company’s resources, partnerships, cost structures (what needs to be paid for), how the product or service will be marketed, value delivery (product sold online, in-store, or both), and the unique value proposition for a specific targeted market segment. All 9 segments of your redeveloped BMC must encompass elements to achieve new product/service feasibility. Beyond profitability, other key elements that the experienced project manager stressed were diversity, equity, and inclusion (DEI), as well as corporate social responsibility (CSR). In the marketplace, companies that have diverse project teams get varied perspectives that help the overall project. Just as important, companies that “give back” to the communities they serve do better and are supported by millennial buyers—a big target segment for many companies. Financials, DEI, and CSR must be addressed in the funding pitch, which you will complete as your course project, due in Module Seven. Prompt You will create a slide deck that will help you expand on your BMC chart in detail as you refine how your selected company will create value for itself while delivering a new product or service for customers. Complete the Milestone Two Template linked in the Guidelines for Submission section for this assignment. Specifically, you must address the following rubric criteria: Deliver a unique value proposition. Leveraging the blue ocean strategy, what makes the product or service unique? How does it provide a strategic advantage in the marketplace? Answer key business model questions about the customer. Customer acquisitions Revenue models Price points for the product/service Key activities for the value proposition (product or service) Answer key business model questions about assets, partners, and cost. Assets available Key partners Cost structures Import your existing business model canvas chart from Module Four. Clarify your business model assumptions. Check your assumptions Complete the assumptions chart Prepare to meet customers. Highlight the materials needed Update your documentation. Targeted segment Type of value delivered How the product is unique Update your business model. Complete any updates to the BMC chart Guidelines for Submission Submit the completed Milestone Two Template PPT. Sources should be cited according to APA style. Supporting Materials The following resources support your work on this Milestone: Reading: 6 Revenue Models Every Entrepreneur Should Know This resource provides an overview of revenue models and can be used to help you choose a model for your product/service. Reading: Bottom-up Sales Forecasting for Pre-revenue Startups This resource dives into the overarching concepts around forecasting sales, cash flow, selling costs, and expected average selling price per sale.
MUST BE 500 WORDS!!!!!……..My organization of choice is Publix, but they are not international so you must find another grocery store that is……………………………….. Technology has opened many doors. Just one of those doors for businesses large or small is the ability to launch and sustain a presence in the global market. However, this is easier said than done. An organization must be cautious and considerate of aspects such as the culture, religion, and market conditions, to name a few. As you may have likely assumed, in order to achieve a successful boundary crossing expansion, a strategy is needed……………………… -Describe which of the three international strategic approaches were used by the company as well as the reasoning behind the expansion……… -Discuss the pros and cons of this strategy in relation to the results of the expansion…….. I attached a copy of the three international strategic approaches to answer questions. .. You can use the book reference below that these approaches came from for the reference along with whatever other info you find about the supermarket of choice. ……… Thompson, A., Peteraf, M., Gamble, J., & Strickland, A. (2021). Ise Crafting & executing strategy: The Quest for Competitive Advantage: Concepts and cases. McGraw-Hill.
Hi there! I need a brief research overview of what metrics an online community manager should look at to see the health of their online community (i.e. churn, growth, various retention rates, DAM/WAM/MAM, etc). I need at 5 metrics, with 1) what this metric describes/looks at 2) an explanation of how to measure each 3) a few tips on how to improve each metric.
Step 1: Read Review Case Problem 2: Predicting Winnings for NASCAR Drivers (Attached) Step 2: Do Run a Regression (Linear Regression) for the Data File NASCAR (Chapter 15) In a managerial report, Suppose you wanted to predict Winnings ($) using only the number of poles won (Poles), the number of wins (Wins), the number of top-five finishes (Top 5), or the number of top ten finishes (Top 10). Which of these four variables provides the best single predictor of winnings? Develop an estimated regression equation that can be used to predict Winnings ($) given the number of poles won (Poles), the number of wins (Wins), the number of top-five finishes (Top 5), and the number of top ten (Top 10) finishes. Test for individual significance, and then discuss your findings and conclusions. Step 3: Discuss: What did you find in your analysis of the data? Were there any surprising results? What recommendations would you make based on your findings? Include details from your managerial report to support your recommendations. Attach Regression Tables from Excel
A few years ago Clare Applewood started a small outdoor equipment business called Mountain Top View. The company is a sole proprietorship. The company began as a single storefront and has grown rapidly to include online ordering through the company website. The company’s website includes the statement, “We are committed to keeping customer information secure and protected.” Clare also uses social media sites to market the company. Carlos Rodriguez has worked for the company since the beginning. He oversees both store and online operations. Clare and Carlos make most decisions together. Steve, the company’s Information Technology lead, discovered that the company database of customer information was hacked. Customer names, addresses, and phone numbers were accessed for only those customers who placed online orders in the first quarter of the year. Steve was able to correct the code that allowed the hack and is confident that the database is now secure. When Carlos overhears Steve talking about the database fix in the store break room, he questions Steve about why he did not bring the breach to anyone’s attention. Steve explains that because he was able to quickly correct the code that led to the breach, and because only address and phone number information for a handful of customers was accessed, he didn’t think it was necessary to say anything. Clare asks Carlos to evaluate whether the company has an ethical and/or legal obligation to report the breach to their customers and to recommend a course of action. She also asks Carlos to select an ethical test or framework that all employees can use in the future to help guide their decisions. Directions Report Evaluate whether the company has an ethical and/or legal obligation to report the breach to its customers. Your evaluation should be framed as a report for the owner, Clare, that includes the following sections and information. Cite your sources using APA style. Introduction Include a definition of ethics and explanation of how ethics compares to law. Provide an explanation of corporate social responsibility and how it relates to ethical business practices. Analysis Provide a summary of the ethical and/or legal issues involved in this situation. Briefly describe the relevant stakeholders, the key facts, and the potential implications or impact of the situation. Recommendation Provide your recommendation for a course of action supported by relevant resources, such as specific laws and commonly accepted ethical practices. Explain the reasoning behind your recommendation and use reliable sources, such as the textbook and other course resources, to support your position. Conclusion: Describe how advances in technology in today’s business world have both legal and ethical implications. Ethical Test or Framework Select a test or framework for all employees in this company to use. Demonstrate how it can be used when faced with an ethical dilemma. Cite your sources using APA style.
Textbook: (S) Law, Business, and Society Tony McAdams and Kiren Dosanjh Zucker and Nancy Neslund and Kari Smoker, 2022 McGraw Hill ISBN.13: 978-1-260-78889-1 Questions: 1) Socialists consider class distinctions anathema. 2) Socialists consider class distinctions anathema. 3) Assess the potential benefits and hazards of mergers. 4) Explain the requirements necessary to prove that a vehicle is a “lemon” as well as the remedies generally provided under lemon laws.